Washington D.C.'s Trans Am were offered $180,000 by Hummer for the song "Total Information Awareness." "We figured it was almost like giving music to the Army, or Exxon," guitarist Philip Manley said. They said no. The post-punk band LiLiPUT, who broke up more than 20 years ago, could have pocketed $50,000 for "Heidi's Head" after making close to nothing during their five-year existence. But they, too, said no. "At least I can sleep without nightmares," Marlene Marder reasoned.
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"My standard line is you guys will play a hundred million gigs before you see this amount of money," [Lyle] Hysen [of Bank Robber Music, an ad-music licensing group] "Usually they come back with, 'We'll do anything BUT Hummer.'" [Austin360.com]